TWENTY business tourism buyers from France, Germany, Belgium and Spain have been exploring Northern Ireland’s great conference and incentive facilities and unique cultural character. The group were visiting Northern Ireland on an NITB organised three-day familiarisation trip. It’s the first time that these buyers, who specialise in organising incentive trips and meetings, have visited Northern Ireland. With extensive international client bases their influence is important to selling Northern Ireland abroad. Pictured is Naomi Waite, NITB Director of Marketing and the Lord Mayor of Belfast with business tourism buyers Veronique Antrope (France), Jorge Baeza (Spain), Geraldine Huybrechts (Belgium) and Tina Tarara (Germany).